Take every signal a customer gives you and weave it into a relationship you can see, measure, and grow.
Our customers have the funnel down: acquisition, conversion, cost per lead. But after the sale the signals keep coming - every referral, every support ticket, every quiet stretch - and most teams let them scatter, because they have nowhere to put them. So they reach for a tool, and the market offers two.
Right now, you get two options. Both cost you something.
There's a third way.
The path most growing teams need but rarely find. One row most tools can't fill: margin visibility.
Two parts, one system of record. Weave writes the rules and the ledger. Patterns reads every signal your stack sends. Between them they hold what each customer earned and act on it while it still counts.
Logic + Orchestration
Weave runs your loyalty rules as each event lands, and writes every point earned to one ledger the rest of your stack can read.
Signals to Action
Patterns watches behavior as it happens and acts while it still counts, not from a report you read tomorrow.
Together they make loyalty a layer other systems read from and write to, not a tool waiting on the sidelines.
One motion runs the whole system, and it runs both ways. Every system in your stack sends signals in. Weave records them and Patterns reads them. Then recognition flows back out to every channel. Loyalty sits in the middle, reading from everything and writing back to everything.
Loyalty sits between your systems and your customers. Signals in from product, commerce, warehouse, CDP, and support. Recognition out to messaging, your product UI, and your agents. Pull it out and the layers around it lose data they rely on.
Behavior, transactions, product activity.
Weave records the logic, rules, and ledger. Patterns reads the threads as they arrive. This is the layer your stack depends on.
The record of what every customer earned. It holds, and it strengthens the more it carries.
Tailored to your team. Ready off the rack, tailored to grow, or custom built.
Product events, warehouse, commerce, CDP. We meet your data where it lives.
Permissions by role. Retention you decide. Auditable behavior end to end.
A fast path to value. No multi-quarter rollout, no big-bang reveal.
Do more without managing more.
We speak to what you get, not the machinery behind it. Three people buy loyalty infrastructure, and each one wins differently.
01 · ForLoyalty becomes compounding margin you can defend to the board.
Cost-center black box→margin, ranked by decile
02 · ForLaunch programs the moment you see the moment - no dev queue.
Stuck in a ticket queue→target a segment in minutes
03 · ForDelete the epic. Never own a points ledger again.
Build-vs-buy tax, forever→clean APIs, live data model
A customer browses a category, makes a first purchase, and then session frequency drops. Loom Loyalty acts.
Events stream in from your product. No nightly export, no warehouse delay.
A session-frequency drop after a first purchase is a meaningful pattern.
2x points on next visit. Earned, timely, audit-visible. Not a campaign blast.
Reward is waiting when they next return. The relationship continues.
Loom Loyalty infrastructure's capability rises the longer the system runs. First use case live and Patterns starts learning. New signals added and segments sharpen. More channels live and decisions get faster.
The fit is the program, tailored to your business. Three options aligned to complexity, scale, and support needs. Move between them without leaving the platform.
For early teams launching quickly with a focused loyalty use case.
Scales with your monthly event volume
Let's talk fitFor growing teams that need flexibility, segmentation, and coordination across channels.
Scales with your monthly event volume
Let's talk fitFor deeper integration, governance, and advanced support across multiple teams.
Designed jointly with your platform & ops leads
Let's talk fit
Loom Loyalty is launching with founding partners. Our advisors have led customer experience, operations, and strategy at the companies that set the standard for modern teams.
Tell us what you're building. We'll map your engagement flow, find where loyalty creates near-term value, and show the cleanest path to launch.